BX Foundations | Driving Marketing Transformation in SSA
This course introduces Business Transformation (BX) as a strategic capability within dentsu SSA.
- Learn how BX integrates with Media, Creative, and CX to drive client growth.
- Explore SSA’s unique USP : Marketing Transformation.
- Understand BX frameworks like Schema® and how to apply them.
- Empower yourself to lead transformation conversations with confidence.
Lessons
BX Foundations
Resources
BX Training - supporting powerpoint
Total Cost
Free
BX Foundations | Driving Marketing Transformation in SSA
Course Include
1 Lessons-
16 Min
-
1 Resources
Instructor
Wendy Case Business Transformation Capability & Practice Lead, SSA
Wendy Case is a seasoned transformation leader with 30+ years of marketing and business experience, including 23 years in digital.