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Craft Skills Masterclass

Dentsu Course

Craft Skills Masterclass is a series of 6 ‘masterclass' style sessions brought to you from experts around our network. The training will introduces the new Media++ process and go through each stage with our best in class

Lessons

Craft Skills Masterclass Introduction and Vision
Introduction to Predictive Growth Analytics
Introduction to Audiences
What Do We Mean by Insights and Why Do We Need Them
Introduction to Strategy
Embracing The Importance of the Planner
Introduction to Media Optimisation
Why Storytelling

Resources

Introduction and Vision
Business - Predictive Growth Analytics
Predictive Growth Analytics - Guidance Deck
Insights Key Takeaways and Getting Started
Guidance Deck - Consumer Pathway Innovation
Optimisation - Guidance deck
The Pitch Storyteller - Guidance Deck
Total Cost

Free

Craft Skills Masterclass is a series of 6 ‘masterclass' style sessions brought to you from experts around our network. The training will introduces the new Media++ process and go through each stage with our best in class.

Course Include

  • discount 8 Lessons
  • discount 77 Min
  • discount 7 Resources
Take This Course

Instructor

dentsu avater

Admin Backend Developer

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