Agency Terminology
There are a few fundamental media planning and strategy concepts that should be considered every day, regardless of client and or category. These words, phrases and concepts are the backbone of detailed media decision making.
Lessons
Dentsu Media Terminology
Resources
Chapter 1: Dentsu Media Terminology
Total Cost
R 1
There are a few fundamental media planning and strategy concepts that should be considered every day, regardless of client and or category. These words, phrases and concepts are the backbone of detailed media decision making.
Course Include
- 1 Lessons
- 15 Min
- 1 Resources
Instructor
Graham Deneys